China’s Wealthy Increase Offshore Investments as Economic Uncertainty Drives Demand for Diversification

China’s high net worth individuals are increasingly shifting a larger share of their assets offshore as they look for ways to protect their wealth amid slowing domestic growth, policy uncertainty and low investment returns at home. A new report by insurer YF Life and wealth research firm Hurun shows that more than half of wealthy Chinese plan to expand their overseas holdings in the coming year.
The survey, which included five hundred affluent mainland residents, provides a snapshot of how China’s wealthy are responding to changing economic conditions. The respondents had an average age of forty-four and reported average household net assets of thirty-seven million yuan, the equivalent of about five point two three million US dollars. Slightly more than half were business owners, a group especially exposed to fluctuations in policy and economic cycles.
According to the findings, the desire for diversification has become one of the strongest motivations for shifting assets abroad. Many wealthy individuals say they want to hedge against volatility in China’s property market, uncertainties linked to regulatory changes, and continued pressure on domestic financial returns. Offshore investments in insurance, gold, overseas property, and global equities have become increasingly attractive as a way to balance risk.
Hu Run, known internationally as Rupert Hoogewerf and the founder of Hurun Inc., said China’s wealthy are entering a new stage of wealth management behavior. He explained that the country’s high net worth population is transitioning from a period defined by rapid wealth accumulation to one where maintaining quality, stability, and long-term growth plays a greater role. This shift, he said, is influencing investment decisions and shaping expectations about global opportunities.
The report also notes that attitudes toward offshore insurance products have strengthened significantly. These products are viewed as offering a mix of asset protection, stable returns, and global mobility benefits, all of which have grown more appealing in a climate of economic uncertainty. Gold has seen renewed interest as well, with wealthy individuals treating it as a safe store of value in times of market stress.
Another factor driving offshore investment is the desire for international exposure and flexibility. Many affluent Chinese want to secure access to overseas education for their children, diversify business interests, or obtain residency options in other countries. These motivations often align with broader wealth planning strategies that emphasize long-term security rather than short-term gains.
Despite the growing interest in foreign assets the report indicates that wealthy Chinese are not abandoning domestic markets entirely. Instead they are looking to create more balanced portfolios by combining local investments with global ones. Analysts say this approach reflects a pragmatic response to today’s economic environment.
With China adjusting to a slower growth trajectory and structural changes in key industries the offshore investment trend is likely to continue. Wealth advisors say high net worth clients are becoming more sophisticated and more selective, carefully evaluating global markets while paying close attention to geopolitical developments and regulatory shifts.

