Beijing Moves to Halt Below-Cost Car Sales as Price War Deepens Across China’s Auto Market

Beijing Moves to Halt Below-Cost Car Sales as Price War Deepens Across China’s Auto Market

  • February 13, 2026

China’s market regulator has issued a clear warning to domestic carmakers, telling them to stop selling vehicles below production cost as authorities intensify efforts to rein in a prolonged and damaging price war in the world’s largest auto market. The new guidance signals

China’s Electric Vehicle Price War Enters a New Phase as Margins Come Under Pressure

China’s Electric Vehicle Price War Enters a New Phase as Margins Come Under Pressure

  • January 13, 2026

A turning point in China’s EV race China’s electric vehicle industry is entering a more complex phase after years of explosive growth driven by subsidies rapid innovation and fierce competition. What began as an aggressive price war to win market share is now