Xiaomi Reaffirms Commitment to Safety After Raising 2025 EV Sales Target to Four Hundred Thousand Units
Xiaomi, now seen as one of Tesla’s strongest competitors in mainland China, is doubling down on its commitment to vehicle safety as it continues to scale up production. The company reached a major milestone this week when its five hundred thousandth electric vehicle rolled off the assembly line at its Beijing factory, an achievement that underscores how rapidly it has emerged as a major player in the country’s booming EV market.
Following the production milestone, founder and chief executive Lei Jun announced that Xiaomi is raising its delivery target for next year. The company had previously aimed to deliver three hundred fifty thousand vehicles in 2025, but strong demand and improved manufacturing capabilities have prompted it to increase that target to four hundred thousand units. Even with this more ambitious goal, Lei made it clear that Xiaomi will not sacrifice safety or reliability in the push for higher output.
In a message posted on WeChat, Lei emphasized that Xiaomi sees safety as the fundamental principle guiding every stage of development, production and delivery. He stressed that the SU7 sedan and YU7 SUVs will continue to be built to Xiaomi’s high quality standards even as factories move to accelerate output. Lei said that the company remains dedicated to strict testing protocols, careful quality inspections and continuous improvements to hardware and software systems that protect drivers and passengers.
This renewed focus comes at an important moment for Xiaomi. The company has gained a large following for its sleek designs, competitive pricing and advanced intelligent driving systems, but the EV market in China is intensely competitive. Major players such as Tesla, BYD and Nio all contend for leadership, and consumers are paying closer attention to safety features and crash performance. Xiaomi is positioning itself as a brand that can offer innovation without compromising trust.
Reaching the five hundred thousand unit mark is also symbolic for Xiaomi as it seeks to reshape perceptions about its capabilities in the automotive sector. Known globally for its smartphones and consumer electronics, the company has spent years preparing its entry into the EV industry. It invested heavily in research and development, recruited experienced engineers and developed its own intelligent driving platform. The rapid growth in manufacturing output reflects a strategy designed for long term participation in the EV race.
Lei said that Xiaomi’s next phase will involve balancing speed with caution. Accelerating production is essential to meeting rising demand, but the company is focused on ensuring that manufacturing lines maintain precision under higher volumes. Xiaomi will continue conducting rigorous assessments of battery safety, crash resistance and intelligent driving stability. The company is also expanding its network of service centers to support customers as its vehicle fleet grows.
Xiaomi’s reaffirmed safety message is aimed at reassuring buyers who want performance and innovation backed by reliability. With its raised sales target and continued emphasis on quality, Xiaomi is signaling that it aims not only to challenge rivals but also to earn long lasting confidence from drivers in China and beyond.
